Are we all fashion addicted? Find out in the results of our survey
Famous throughout the world for being lovers of style and attentive to fashion trends, Italian and French women are always interested in the dictates imposed on the catwalks, but also determined in the choice of garments and accessories with affordable and well-made prices.
Yes to style, but at the right price
Fashion and luxury are two very different things that should not be confused. With a budget of around 30-60 euros for 30.4% of Italian women and around 60-100 euros for 31.5% of French women, the interviewees declared in 53.6% and 56% of cases respectively that pay more attention to quality rather than the brand of the moment.
And when asked what their favorite brands are, they respond almost in unison:
- Italy : H&M, Zara And Oviesse
- France: Zara, H&M And Mango
See also
source: theneonblonde.com
Is it better to buy online or go to the store?
For some years now, e-commerce sites dedicated to fashion have become the favorite shopping places for the most fashionable. A fast, practical and simple way to shop, which however does not completely convince most of the Italian and French women interviewed.
34.1% of Italians and 36.2% of French women declare that they have never bought clothes online, while respectively 60% and 52.3% declare that they do so only occasionally.
However, it should be noted that 46.8% of Italians and 42% of French women still seek inspiration and suggestions online before going to the shops.
source: somewhereinmiddleofnowhere.tumblr.com
Is shopping resisting despite the crisis?
Both Italian and French women, despite the forced budget cuts due to the crisis, do not give up on allowing themselves at least one moment a month to devote to shopping for clothes and accessories. This moment is experienced as a privilege that we grant ourselves and which we are not willing to give up because, both of them consider it important to update their wardrobe, at least every now and then.
source: www.lavisetlaviedejulie.com
In conclusion
From this investigation it emerges, therefore, that the scepter of "fashionable" peoples remains in Italy and France, despite the fact that budgets have shrunk and are unlikely to exceed 100 euros per month.With this figure, Italian and French women still manage to remain queens in terms of style, elegance and the ability to optimize, carefully choosing fashionable and quality garments.
