Long live the naturalness! The lingerie brand chooses ordinary women for its advertising campaign

The Triumph lingerie brand has decided to do something different for its latest Arty Sensation advertising campaign. Instead of using models, from the classic 90-60-90 sizes, he decided to recruit everyday women. The result couldn't be better ...

For the international casting Triumph sought women who best represent the intimate garments of the brand, inspired by the pin-up style of the 1950s. The world-famous fashion photographer Marc Hom finally selected 20 women of different ages, who they posed in front of his lens.

© Triumph Making of

The result is truly natural, the images are very suggestive and reflect the personality and character of every woman.No top models retouched with photoshop to the point of becoming unrecognizable, this time the underwear is presented by ordinary women, who certainly do not have the same measurements as the models, but they certainly have more charisma and character. They are women with whom women can fully identify! A nice change from the classic models who risk always looking the same.

These women are really sexy, we can't deny it!

See also

Mimosas for women's day: why are they the symbol of this day?

© Triumph / Marc Hom

Here is the video of the shooting:

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