Rihanna with Fenty revolutionizes the idea of ​​catwalk beauty!

Unhinging the canons of beauty and freeing the idea that the world has of it is an increasingly felt theme. And once again Rihanna has decided to be the spokesperson for a revolution: scars, afro hair and mature women, here are the women that the singer has chosen Fenty as the testimonial of its luxury line!

Rihanna promotes inclusiveness

With Fanty, Rihanna started something innovative from the beginning: the maison, in fact, is the first within the LVMH group created by a black woman. Obviously, not just any woman and certainly not a woman who he is satisfied with these small satisfactions.
For her new line of luxury streetwear, Rihanna has once again decided to go down a path never taken: fresh, exclusive and sincere and she has done so by renouncing the homologation in favor of inclusion!

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Fenty testimonials: Awen Mayen Chuol's scar

Her line focuses on black aesthetics and beauty: her testimonials are mostly colored models, of all ages and above all natural ones. Without retouching.
There are many shots that made fans fall in love with the singer, but to have captured everyone's attention is the close-up of Awen Mayen Chuol, the model with the scar on her cheek.
Will it be a further step towards the research and exaltation of authentic beauty? Or will no one get the message? For the moment Rihanna continues to enchant us, not only with music.

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