Max Mara and eco fashion
Max Mara confirms its commitment to eco-responsible manufacturing by introducing Weekend New Life, a series of garments produced with revolutionary green methods in its Weekend collection.
New Life it is in fact a particular weaving thread, produced from waste materials such as plastic bottles recovered in Italy and processed in order to create a polymer suitable for spinning. This is how the leaders of Weekend Max Mara New Life, which in addition to the green footprint in the production processes carry the unmistakable Max Mara style.
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A trench coat, a jacket, a sweater and a skirt, all produced with the New Life yarn, to demonstrate how green fashion can be combined with made in Italy excellence not only as regards tailoring, but also for the most advanced technologies for the recovery and reprocessing of materials.